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Jul 29, 2014

TRUCKMAKERS NEWS * Japan: Toyota's

* Japan - How do you sell pickup trucks in Asia? Toyota says 'Insane Dance Video'

("Jungle Wakudoki" -Video from YouTube, by Toyota Asia Pacific)
Tokyo,Japan -Jalopnik (USA), by Andrew P Collins -28 July 2014: -- Toyota's just commissioned their own Gangnam Style-style dance number to sell their Hilux pickup and it is batshit insane... Ad agency Dentsu Aegis cooked up this "dance-ver-tisement" (like that? AdWeek went with adver-dance-ment) with the simple tagline: "Strange things happen when nature calls in the jungle" ... Basically a pack of business men are tooling around the woods in office attire doing the Night At The Roxbury head-dance, collectively decide to urinate, and when they apparently cross the streams on a delightfully cheesy fake gorilla's head, group-dance ensues... It's actually pretty funny, and if you've been dying for a replacement to What Does The Fox Say since that burned a hole in your headphones you just might dance into Toyota's marketing trap and find yourself "doing the Wakudoki" ...

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